A million dollar idea
“Now that’s a million dollar idea,” is something folks say as a conversational compliment. For Winnie & Ethel’s Downtown Diner’s co-owners and husband and wife team, Aaron Lee and Mallory Gott, it was quite literally true.
They knew they were on to something even before topping a field of nearly 90 submissions and six finalist teams as competitors in the Great Las Vegas Coffee Shop Giveaway. Since winning the competition in May 2022, Lee and Gott have been hard at work capitalizing on their nearly $1 million prize package as they work towards a grand opening in 2023.
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Recent press and media features
Below is a Selection of Press and Media Features to Date.

The Hottest New Restaurants in Las Vegas, December 2023

Santa Is Delivering Food, Booze, and Endless Fun this December in Las Vegas

Inside Winnie & Ethel’s at Huntridge: Winners of $1M Restaurant Contest

Las Vegas: Everyone Loves a Diner!

New to Downtown: Take A Trip Back in Time at Winnie & Ethel’s Downtown Diner

Winnie & Ethel’s is Open! (Chef Aaron’s Interview at 00:29:10)

Neon Feast: A Downtown Diner, Eat Pizza for Charity, Half Bird in Henderson

Al Mancini, Las Vegas Food & Entertainment Journalist. Creator of Neon Feast dining App for Las Vegas
